Narvar Taps Former Levi’s Executive for New Role

Narvar’s Amit Sharma, chief executive officer of the post-purchase platform provider, named Anisa Kumar as the company’s first chief customer officer. The creation of the new role follows a period of pandemic-induced robust growth in online shopping. The company said Kumar’s key priority “will be customer success, helping retailers capitalize on the post-purchase opportunity amidst this unprecedented e-commerce boom.” Kumar reports to Sharma and will “oversee Narvar’s customer success, services and support organizations.” This is not the first time Sharma and Kumar have worked together. Both were running supply chain and logistics at walmart.com. Kumar is a retail veteran with two decades of experience at Levi’s, Walmart, Target and Mervyn’s. Her roles were in operations, digital and general management functions. And most recently, Kumar ran the entire U.S. direct-to-consumer business and P&L for Levi’s, “including oversight of 200-plus stores (opening 19 doors in 2021), e-commerce, Levi’s app, omnichannel and consumer-facing innovation which collectively represent a large, high-growth and complex part of the company,” Narvar said in a statement. Sharma told WWD the appointment of Kumar comes at a critical time in the retail industry. The CEO said as trillions of commerce dollars move online in the next few years, “there is a huge opportunity

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