EXCLUSIVE: Persol and Cassina Collaborate on Capsule of Fresh Frame Designs
If you purchase an independently reviewed product or service through a link on our website, WWD may receive an affiliate commission. Persol and Cassina have come together for a limited-edition capsule collection, spotlighting Italian ingenuity with sleek design codes that merge the eyewear brand’s signature elements with a contemporary variation on luxury. “Bringing Persol and Cassina together felt not only natural, but necessary,” Riccardo Pozzoli, creative director of Persol, said in a statement to WWD. “Both brands share a deeply rooted belief that design is not about decoration, but about purpose, longevity and the quiet expression of Italian ‘Maestria,'” Pozzoli said. Buy the collection Cassina x Persol Courtesy of Cassina x Persol Persol x Cassina Limited-Edition Sunglasses PO3401S $1,270 Buy Now at persol Price upon publish date of this article: $1,270 “At a time when everything moves faster and becomes more disposable, this collaboration is a statement — an invitation to slow down and reconnect with objects that are made to endure. It’s the meeting of two Italian design languages that speak the same values, translating heritage into something contemporary, without ever losing their soul.” The Persol x Cassina collaboration features two new designs: one in the iconic black and havana colorway and the second, a collectable edition limited to justFollow WWD on Twitter or become a fan on Facebook.
from WWDRecent Stories https://ift.tt/utMh9xb