Dolly Parton Talks Rhinestones, Lipstick Launch and Country Girls Who ‘Dream of Glamour’
Celebrity beauty has never been so bedazzled. After launching fragrance in 2021, country music icon Dolly Parton is deepening her beauty entrepreneurial footprint with a makeup line and it’s everything you would expect. The launch, beginning with Dolly Beauty’s Heaven’s Kiss lipstick collection available in four shades for sale on its website for $20 each, is in distinctly Dolly nomenclature and packaging, encompassed in sparkling rhinestones. “I’ve always said I never leave a rhinestone unturned,” she told WWD in an exclusive interview from her hometown of Nashville. “I’ve wanted to be pretty my whole life like most girls, especially country girls that have a dream of glamour. I started creating my own little makeup things at home when I was just a kid, and I’ve been known for wearing makeup — usually too much — for years.” Dolly Parton Lipsticks The industry expects the line to be as resonant as the brand’s famed mastermind. Sources estimate the products to reach $20 million in retail sales for their first 12 months on the market. Indeed, Parton’s appeal is universal, boasting 7 million followers on Instagram alone. Past and present collaborators range from Beyoncé on her most recent album, “Cowboy Carter,” to Parton’s sister, Rachel Parton George, withFollow WWD on Twitter or become a fan on Facebook.
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