Lafayette 148 Releases #UnordinaryWomen Campaign
Lafayette 148, which has been active on the health-care front making surgical gowns with Crye Precision, a design and manufacturing company based in the Brooklyn Navy Yard for COVID-19 relief, has launched a spring campaign called #UnordinaryWomen. The women’s fashion brand, headed by Deirdre Quinn, cofounder and chief executive officer, is acknowledging makers of change — brave, boundary-breaking women using their power to change lives. The initiative benefits Girl Rising, a nonprofit that promotes girls rights and education around the globe. A live Zoom celebration and seminar, titled “Unordinary Times, Extraordinary Conversations,” will be held May 7 featuring a discussion among the campaign’s nine #UnordinaryWomen honorees. “In these unordinary times, we all need to be inspired,” Quinn said. “Now more than ever, we need stories that show us the power of lifting each other up. As a company led by women for women, we’re committed to nurturing girls and helping them flourish through education so they can become the next generation of #UnordinaryWomen. I’m incredibly proud of what we’ve created.” This is the company’s second annual #UnordinaryWomen campaign. With its own design studio and production facility, Lafayette 148 New York is one of the few vertically integrated fashion brands. Its collection is distributed onlineFollow WWD on Twitter or become a fan on Facebook.
from WWDWWD https://ift.tt/2JO2zT6
0 comments:
Post a Comment