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Tuesday 28 April 2020

Bridget Foley’s Diary: Eva Chen on Instagram in the Covid Age

Five p.m. – the hour long associated with that wind-down cocktail. For Eva Chen, it’s the hour to start imposing order on the disarray of toys and craft supplies that overtakes her apartment each day. Instagram’s director of fashion partnerships is working from home while under COVID-19 quarantine with her family. She calls her children, ages five and three, “young beasts intent on destroying every surface of my home.” From their point of view, innocent destruction beats three morning hours of Zoom school. Chen and her husband, Thomas Bannister, chose to shelter in NYC rather than at their weekend house upstate, where the kids could go outside, to be near her parents. Although she can’t visit them, physical proximity comforts. Chen can easily drop off or order food for delivery, and she feels better equipped to make sure they remain indoors from a mere ten-block distance than from afar. “I’m a teacher right now, I’m an employee, I’m a mother, I’m a terrible chef, I’m a housekeeper and I’m a daughter,” she offers from her apartment via BlueJeans video conferencing. “We’re all wearing so many hats.” Despite the stress of those piled-on chapeaux, not to mention the devastation the coronavirus has wrought across fashion, Chen

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