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Thursday 28 March 2019

Digital Download: Beekman Social, the Creative Collective With a Fresh Social Strategy

Some agencies function on a six-month deadline. For Jeffrey Tousey, the cutoff is 20 minutes — and don’t call his an agency. Tousey, a “recovering actor” — his words — and Condé Nast alum, is the founder of Beekman Social, a creative collective of writers, content producers, photographers, videographers and analysts who are called upon by influencers and brands to evolve their social strategies. The company, which turns a year old on April 2, now has a rotating roster of about 10 to 15 employees, many of whom are also from the Condé Nast family tree. Among the client list — there are about 15 total — are Olivia Palermo, SoulCycle, the dating app Raya, CBD brand Southern Tier Hemp and Vanity Fair, Tousey’s former place of work. Jeffrey Tousey, founder of Beekman Social, which helps influencers such as Olivia Palermo and brands such as SoulCycle with their social media strategies.  Justin Bishop “Condé Nast is an interesting place,” said Tousey, speaking from a conference room inside Beekman’s SoHo headquarters — an open-office filled with art, books and dozens of issues of Vogue. “You learn how to work fast and you learn how to work smart. Almost everyone that works [at Beekman Social] comes

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