Jackson Wang on One Year of Team Wang

SHANGHAI — Jackson Wang is known for many things. He’s an Asian pop phenomenon, a jokester TV host, and a polyglot who can switch between four languages. When it comes to fashion, his most high-profile project is as ambassador for Fendi. But when he sits down to talk with WWD, it’s to discuss Team Wang, the fashion lifestyle brand that he founded with his childhood friend and former schoolmate, Henry Cheung. The label was born this time a year ago in the midst of the pandemic, which in part explains why – while not entirely low-profile – the brand is more under the radar than his other pursuits. Wang’s success as a musician towers over anything he touches. The singer last week released a new song “California,” one of the many projects that has kept him on the road. When he steps into the Team Wang office in Xintiandi, it’s the first time he’s seen the space after the business moved to accommodate his expanding team. Now a year old, Team Wang has so far kept a limited distribution. It can be bought through Wechat and it has partnered with platforms including Farfetch and StockX, but has yet to be sold through any major

Follow WWD on Twitter or become a fan on Facebook.

from WWDWWD https://ift.tt/3xXvbRb