International, Local Investors Plow Billions Into London’s West End
LONDON — Pre-election anxiety, a Brexit deal that’s been postponed once again, and British high street woes have done little to dampen the appetite here for growth and investment in prime property. Due to the new Alaïa and Chloé stores, to the refurbished Louis Vuitton flagship and to all of the public and private works going on in the neighborhood, New Bond Street and neighboring ones have become even hotter properties. According to market sources, Versace will open a Bond Street unit in what is now the Bally flagship, on the corner of New Bond Street and Maddox Street. Until now, Versace’s main London outpost has been at 179-180 Sloane Street, although the brand did have a London flagship on Old Bond Street at the corner with Stafford Street in the Eighties and Nineties. That unit is now occupied by Gucci. Celine women’s wear is also preparing a move to Bond Street, having planted its flag on nearby Mount Street in 2014. Market sources said the LVMH Moët Hennessy Louis Vuitton-owned brand will move into the former Smythson unit on New Bond Street, next door to the new Casa Loewe shop, which is located at 41-42 New Bond. Celine men’s wear already occupies aFollow WWD on Twitter or become a fan on Facebook.
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