NYFW: The Shows Gets Under Way Today at Spring Studios

As IMG gets ready to kick off another round of New York Fashion Week: The Shows at Spring Studios Thursday morning, Leslie Russo, executive vice president of IMG’s fashion events, and April Guidone, vice president of marketing and brand strategy, chatted about IMG’s role in the semiannual event and the fashion universe, in general. The first question is: Who’s actually running NYFW, the CFDA or IMG? “I think the CFDA really schedules all the shows on the official calendar. That’s their role and working with all the designers. We, at NYFW: The Shows, run the official centralized hub, which is here at Spring Studios and Spring Place,” said Russo. Russo emphasized that IMG Fashion’s role is “not just fashion week.” “We are the entire eco-system of the fashion industry. We have IMG models, we have the Wall Group, we have Art & Commerce, and we have Focus, which is our production arm that produces shows and fashion events around the world for brand partners, designers, industry events and conferences. And of course, we operate and support other fashion events around the world. Fashion week itself is just one part of us sitting in the middle of the doughnut of all of that eco-system,” she

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