EXCLUSIVE: ‘Emily in Paris’ Will Have Shoppable Content for Season 2

Have you noticed that more women are wearing berets, and brightly colored clothing? Fashion executive Mindy Lin Prugnaud certainly has, and she draws a straight line to “Emily in Paris,” the hit Netflix series that spawned dozens of websites that meticulously document every outfit and accessory worn by the main characters. Now Netflix and ViacomCBS are further fanning interest in the hit show by opening an online store to sell merchandise from a clutch of top luxury houses featured on the show. It is slated to go live just as season two starts streaming on Dec. 22, allowing viewers to buy the checkered jacket from Chanel-owned Barrie worn by the main character, portrayed by Lily Collins, or the tasseled Roberto Coin earrings worn by her vivacious sidekick Mindy, played by Ashley Park. Philippine Leroy-Beaulieu as Sylvie, Samuel Arnold as Julien, Bruno Gouery as Luc and Lily Collins as Emily in a scene from series two. Other participating brands include AZ Factory, Eye M by Ileana Makri and Zeus+Dione, along with other Chanel-owned specialty labels: Maison Michel for hats, Goossens Paris for jewelry and Causse Gantier for gloves. Mint Group, the Paris-based buying office run by Prugnaud and her husband Jean-Philippe, spearheaded the project and

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