EXCLUSIVE: Jasmine Tookes and Josephine Skriver Share Their Prime Day 2023 Shopping Picks and Details of JOJA’s Launch on Amazon

If you purchase an independently reviewed product or service through a link on our website, WWD may receive an affiliate commission. If you haven’t heard the latest buzz, Amazon Prime Day 2023 is quickly approaching. The annual two-day shopping extravaganza kicks off on July 11th. Everyone who loves to shop on Amazon eagerly awaits this special online savings event — even supermodels. Prime members can shop the best deals with the lowest prices on their favorite fashion, beauty, home, and lifestyle products, but that’s not all. This year, Amazon Prime Day will deliver a special shopping opportunity you don’t want to miss, brought to you by former Victoria’s Secret models Jasmine Tookes and Josephine Skriver. Yup, JOJA is going to now be available to shop on Amazon.com.  If you’re not familiar with the chic and comfy line of active essentials, you’ve most assuredly seen JOJA fashions all over social media. With Tookes and Skriver’s combined 15 million Instagram followers and over 12 million views of JOJA-tagged content on TikTok, now’s a great time to catch you up to speed on the must-have brand before devoted fans snag all the flattering and fashionable fitness pieces on Prime Day. (Just don’t forget to sign

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