Amelia Gray Brings Off-duty Dressing to Frame’s Summer 2024 Campaign in Versatile Denim Staples

Amelia Gray is the face of Frame’s summer 2024 collection. The model follows Gisele Bündchen’s stint as the face of the denim and apparel brand. In campaign images, lensed by Erik Torstensson, cofounder and chief creative officer of Frame, Gray poses in the penthouse of the Chateau Marmont in West Hollywood, Calif. Throughout the campaign, Gray fashions a variety of Frame’s denim designs, including the Slouchy Straight Jean. Amelia Gray for Frame. Other pieces highlighted include the Easy Shorts, the Washed Dusty Pink in the Heart Jacket, Long Barrel Jean and Au Natural Clean in Le Baggy Palazzo. Mel Ottenberg styled the shoot. The summer 2024 collection launched on Thursday, with pieces available at global retailers, including Net-a-porter, Harrods, Selfridges, MyTheresa, Browns, Le Bon Marché and Harvey Nichols and retailers in the U.S. from Neiman Marcus, Bergdorf Goodman, Shopbop and Elyse Walker. The collection is also available via Frame’s online store. Amelia Gray for Frame. To celebrate Gray as its star, Frame hosted a dinner on Thursday inside penthouse 64 at Chateau Marmont. Gray’s mother, actress Lisa Rinna, and sister, Delilah Belle Hamlin, were in attendance. Other notable attendees included Justin Theroux, Yara Shahidi, Laura Harrier, The Strokes’ Albert Hammond Jr., Giveon, Angela Sarafyan,

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