WWD List: What to Watch at This Year’s Miami Swim Week

Bathing-suit season is in full swing as the fashionable flock to Miami Beach this week for one of summer’s hottest fashion events. Miami Swim Week takes place July 11 to July 16 and is a chance for retailers, fashion consultants, stylists, influencers and other industry leaders to find out what’s trending in the industry and to make purchases for upcoming seasons.  Miami Swim Week began 37 years ago with the Swim Show, which runs July 13 to 16 in Miami’s Convention Center. The trade show is still perhaps Miami Swim Week’s biggest event, featuring men’s, women’s and children’s swimwear, beachwear, activewear, resort wear, cruise and accessories for sale. But since its inception, the event has expanded to include cocktail parties, pop-up events, launch parties, wellness activations and runway shows. Other amenities have popped up too. Like Nu Wave Swim, which runs July 11 to 14 at the nearby Botanical Gardens, offering designers a complete package of backdrops, production assistants, makeup artists and even models upon arrival. Sports Illustrated will also be there, scouting out potential models for its annual Swimsuit issue.  Lahana Swim  Courtesy Still, the Swim Show remains the biggest event, one that draws about 2,500 companies and brands from 60 different companies, according

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