Court & Rowe: New Preppie Line From BCI Brands

BCI Brands has a new concept up its sleeve: The firm will introduce Court & Rowe, a preppie line of modern classics for fall. The contemporary sportswear line will be exclusive to Nordstrom and Dillard’s, and will be sold on its own web site, Courtandrowe.com, launching next week. The new division looks to elevate and reimagine preppie sportswear, with an emphasis on jackets, outerwear, pants, skirts and dresses, along with easy layering pieces. “The skirt is a very important part of the preppie wardrobe,” said Emma Postal, director of brands and concept at BCI, whose brands include Court & Rowe, Vince Camuto, Chaus, CeCe by Cynthia Steffe and One State. Among some of the skirts are pleated plaid styles, as well as swing, pencil and asymmetrical ones. Court & Rowe will offer four collections a year: fall, holiday, spring and summer. Retail prices range from $49 for basic tops and T-shirts to $299 for topper coats. The line uses all natural fibers. “I think our best-selling categories will be blazers, shirting and outerwear,” Postal said. The knitwear includes classic nautical sweaters, striped sweaters with novelty buttons, plaid sweaters, boucles and knits that have such French sayings as “voila” and “muse.” There are also topper coats and

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