Luxury Lingerie Brand Hanro Teams With The Little Market for Latest Collab
Retail companies and brands continue to rack in record sales from this year’s Black Friday through Cyber Monday shopping weekend. But Hanro is giving back — just in time for Giving Tuesday. The luxury lingerie and loungewear brand is the latest retailer to team with The Little Market, donating 100 percent of proceeds to the nonprofit when shoppers purchase The Little Market x Hanro lingerie bag. “It was a natural fit,” Hannah Skvarla, cofounder of The Little Market, said of the partnership with Hanro. “We are like-minded companies that prioritize quality and value conscious consumers.” The travel-size canvas bag, which retails for $15, is available while supplies last in Hanro’s Los Angeles and New York City stores, as well as at shop.hanrousa.com. Proceeds from the lingerie bag will go to support The Little Market. Courtesy Skvarla, who cofounded The Little Market with reality star and entrepreneur Lauren Conrad as a way to support female artisans, said she’s thrilled with the Hanro collaboration. “Not only is the piece timeless, adorable and practical, but proceeds from every bag sold will provide economic opportunity to women around the globe,” she said. The Little Market, a 501(c)(3) e-commerce site, was started in 2013. The company opened its first retail location in theFollow WWD on Twitter or become a fan on Facebook.
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