The Tomato Girl Trend: Everything to Know About the Viral TikTokAesthetic
TikTok has promoted many viral aesthetics, including Barbiecore, Mermaidcore and the LaLa girl trend. Now it’s time for the Tomato Girl. Contrary to the name, being a tomato girl has nothing to do with enjoying the fruit or tomato sauce, but instead centers around everything that could come to mind when thinking of tomatoes: lounging in the Italian summer weather, drinking spritz cocktails and also wearing breezy outfits that incorporate a red-themed color palette. The tomato girl trend has grown so big that Airbnb reported on June 15 that Amalfi, Florence and Sorrento in Italy made “the top trending destinations U.S. guests are searching for this Independence Day weekend.” The search phrase #tomatogirl has already garnered over 2 million mentions on TikTok. Here, WWD breaks down everything to know about the tomato girl trend including the fashion associated with it. Related Galleries Fashion Features How Barbiecore Is Sweeping Fashion, and Beyond Fashion Dare to Bare? Industry Experts Weigh in on the Sheer Trend, the ‘Free the Nipple’ Movement, and Meta’s Nudity Guidelines. Who created the tomato girl trend? Although no one person can be traced back to creating the tomato girl trend, the idea first gained popularity on TikTok. Among the top-liked videos on the app covering the trend is one byFollow WWD on Twitter or become a fan on Facebook.
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