Teemill Touts T-shirts Done Better

U.K.-based Teemill developed a circular production process that turns old T-shirts into new ones. And despite operating with renewables and sustainable materials, the company has experienced exponential growth. From the company’s perspective, the fashion supply chain acts as a connected system, whereby circular design principles and technology must be employed across the product life cycle. “Our mission is to redesign the way T-shirts are made and modernize the system to make it sustainable,” Martin Drake-Knight, cofounder of Teemill, told WWD. Tens of thousands of brands, businesses, events and charities connect to Teemill’s real-time fulfillment center to design and produce product — sustainably. Every product made is from natural materials, using only renewable energy at Teemill’s highly automated factory, which employs around 100 people who work alongside the technology. Artificial intelligence and robotics help drive daily operations at the factory while carving a competitive edge, and cloud-based communications allow information sharing across the supply chain, enabling ease for individuals or brands utilizing the on-demand services. Teemill’s manufacturing processes are assisted by automation.  Courtesy Image Products are printed on-demand in the seconds after they’re ordered, so there is no waste. And the T-shirts gain traction with their celebrity fanbase — who seek to align with cause-based commerce.

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