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Wednesday 27 May 2020

Bridget Foley’s Diary: Forever in Blue Jeans

Is creativity prescient? While developing their fall collections, designers could have had no idea of the impending global nightmare, the two-tier crisis, health and economic, that will impact our lives forever. Toiling away in their studios, they did what they always do at that time: ponder and work through how to come up with powerful fashion that women will find compelling and want to wear. For whatever creative or cosmic reason, many designers chose to include denim in their collections. It was all over the runways. Collectively, the myriad individual decisions to put it there seem very right for the moment. Like every other discretionary-goods business, fashion is now wondering what people will be willing to spend their money on as retail around the world starts opening, whether in full or with curbside discretion. Most likely, when it comes to clothes, the customer will want versatility, longevity, value and, of course, style. In the classics-longevity realm, nothing beats denim. Certainly Yves Saint Laurent thought so. “I wish I had invented blue jeans, the most spectacular, the most practical, the most relaxed and nonchalant,” he mused. “They have expression, modesty, sex appeal, simplicity — all I hope for in my clothes.” For fall, denim

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