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Friday, 29 May 2020

The New York Times Magazine Wins Big at the Virtual Ellies

IS THE NYT MAGAZINE THE NEW NEW YORKER?: A raft of glossy magazine editors were due to descend on Williamsburg’s Brooklyn Steel music venue in March for the The American Society of Magazine Editors’ National Magazine Awards — also known as The Ellies in a nod to its elephant-shaped award. But like most events, it was canceled due to the coronavirus and was held virtually Thursday evening. So instead of dusting off their best frocks and suits, presenters including Wired’s Nicholas Thompson and Refinery29’s Christene Barberich dusted their bookshelves and picked their prettiest plants for a cameo in their pre-recorded videos. Some even jazzed it up with a garden appearance, while another presenter sat in his car and Cosmopolitan’s Jessica Pels sipped whiskey in her living room. But while the presenters got to show off their Manhattan apartments, Brooklyn brownstones and Hamptons abodes, the majority of winners did not get their moment in the spotlight — apart from a robotic voice calling out their name — due to the event having been pre-recorded. The result of hardly any acceptance speeches and obligatory thanking their overlords kept the event to just under 90 minutes — half the usual time of an awards show. The

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