EXCLUSIVE: Hairstylist Scotty Cunha Launches Rosé Rescue
“I’ve always known that I eventually wanted to create my own product and product line,” shared hairstylist Scotty Cunha. “But I would say, it really hit about two years ago when I was sipping my rosé by the pool in the Hamptons thinking about how my work goes so far beyond just doing hair.” In February, Cunha — whose clients include the Kardashian-Jenner clan — is launching Rosé Rescue. His first release is a $20 hair mask that doubles as a leave-in conditioner. “[It’s] what has been missing from my kit. I have realized that so many people are afraid to use hair masks, because they have this idea that masks will make their hair greasy. I wanted to make a mask that people could use as a daily conditioner or as a leave-in treatment between coloring.” The product leaves the hair “hydrated,” yet “fresh” and “clean,” he added. Rosé Rescue’s $20 hair mask Courtesy As part of a new initiative, the endeavor is fully funded by The Only Agency, the creative management agency that represents Cunha. “Powered by The Only [is] a new brand incubator to support the expanding visions of our artists,” chief executive officer and founder Kent Belden said in a statement toFollow WWD on Twitter or become a fan on Facebook.
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