A Closer Look at Pantone’s 2024 Color of the Year Peach Fuzz Collaborations: Cariuma, Motorola and More Peachy Releases
Next year is about to get peachy, thanks to Pantone. Following the announcement of Pantone’s 2024 Color of the Year on Thursday — the chosen shade was Peach Fuzz (officially known as Pantone 13-1023) — the Pantone Color Institute also unveiled new collaborations with different companies, ranging from electronics to sneakers. Motorola launched Peach Fuzz versions of its flip Razr 40 Ultra and Edge 40 Neo cell phones. Both received a vegan leather finish to match the color of the moment and are available for purchase starting at $699.99 on Motorola’s website. Shipping will begin Tuesday. Motorola x Pantone’s 2024 Color of the Year Peach Fuzz. Ultrafabrics, whose clients include Fitbit, Jaguar Land Rover, McLaren, and other luxury brands, is partnering with Pantone for the second year. The company announced the creation of The Nest, a collection inspired by the Color of the Year, which will be unveiled at the beginning of 2024. The Nest will include high-performance fabrics “nestled between pink and orange,” according to the company. Ultrafabrics x Pantone’s 2024 Color of the Year Peach Fuzz. Launching on Friday, Brazilian footwear brand Cariuma will release three sneaker styles — Oca Low Canvas, Oca Low Premium Leather and Salvas — featuring the Peach Fuzz shade.Follow WWD on Twitter or become a fan on Facebook.
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