EXCLUSIVE: Kendall Jenner Reunites With Alo for Fall 2025 ‘Luxury Is Wellness’ Campaign
Kendall Jenner and Alo reunite for the Los Angeles-based athletic apparel retailer‘s fall 2025 collection campaign, featuring a series of selections hand-picked by Jenner. The first of four forthcoming capsules running throughout October spotlights new styles evocative of Alo’s elevated athletic style for the forthcoming season. The campaign, titled “Luxury Is Wellness” and captured in Amangiri in Utah, features Jenner modeling new pieces from The Core collection. Among the pieces Jenner selected for the capsule, the Airbrush High-Waist 5″ Biker Short, Airbrush One and Done Onesie and Airlift Intrigue and Splendor bras feature prominently. Kendall Jenner for Alo. Courtesy of Alo “Alo’s whole philosophy around wellness really reflects how I try to live; being intentional and taking care of myself from the inside out. Whether I’m traveling, on set, or just at home recharging, I always come back to the little rituals that keep me grounded,” Jenner said in a statement. “That’s what Alo is all about. I’ve been connected to the brand for years, so creating this campaign together, especially in such a beautiful and peaceful place, made it all the more special.” Kendall Jenner for Alo. Courtesy of Alo Jenner is a longtime partner and collaborator of Alo. In years past, the model wore piecesFollow WWD on Twitter or become a fan on Facebook.
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