Field Notes: Material Transformations
You may have heard that sustainability is the name of the game in textiles. So it’s no wonder that Eastman, creator of sustainably sourced Naia, a cellulosic yarn, announced that the firm has joined Textile Exchange, the global nonprofit member organization committed to reducing textile industry impacts on the environment. Natalia Allen, Eastman textiles sustainability leader, said that the firm holds a “company-wide commitment to sustainable forestry management as an example of how the company has integrated land and biodiversity considerations into its business model,” and that she aims to “raise awareness about Naia, a versatile, eco-friendly material for sustainable fashion.” Its Naia product is made from fully traceable and sustainably sourced wood pulp in a closed-loop process, where solvents are recycled into the system for reuse, the company said. Eastman’s global director of marketing for textiles, Ruth Farrell, said that the firm “looks forward to working closely with Textile Exchange to build community and collectively drive transformation in materials, standards and responsible supply networks.” And material transformation for Cone Denim is its collaboration with Intrinsic Advanced Materials for a new denim capsule collection, CiCLO Stretch Denim, which offers a sustainable solution for denim. Intrinsic Advanced Materials’ CiCLO fibers reduce the persistenceFollow WWD on Twitter or become a fan on Facebook.
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