Barneys New York to Open Entertainment-infused Flagship at American Dream

Barneys New York on Monday confirmed that it will open a 50,000-square-foot, two-level flagship — its first unit in New Jersey — at American Dream, the 3-million-square-foot shopping and entertainment destination under development in East Rutherford, N.J., by Triple Five Group, owners of the Mall of America and West Edmonton Mall. WWD in January reported that the retailer was heading to American Dream. The flagship will be a creative venue with a variety of entertainment features — after all, American Dream will have 18 acres of entertainment, including the largest fully enclosed indoor DreamWorks Water Park in North America and Nickelodeon Universe Theme Park. The store, which will offer an assortment of luxury products for women, men and kids, as well as beauty and home goods, will feature innovative spaces and experiential activations. Fred’s at Barneys New York, the retailer’s long-running, Italian-inspired and modern American restaurant, will open a location at American Dream on the store’s second level with extensive patio seating for open-air dining. “We’re thrilled to open our newest Barneys New York location at American Dream, truly a one-of-a-kind experiential retail environment,” said Daniella Vitale, chief executive officer and president of Barneys New York. “Barneys New York at American Dream will be

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