EXCLUSIVE: Tomorrow Invests in New York and L.A. Showroom, Goods and Services
LONDON — Are showrooms becoming the new strategic investors? Tomorrow, which was born as a showroom and has evolved into a full-service business partner for young and emerging brands, has invested in a like-minded company, the New York- and Los Angeles-based Goods and Services. An announcement is expected today. Goods and Services specializes in ready-to-wear and accessories brands, and Tomorrow said the aim of the partnership is to collaborate, codevelop services, and capitalize on each organization’s regional strengths. The move will also help Tomorrow build market share worldwide. The terms of the deal were not disclosed. Joey Laurenti, who founded Goods and Services in 2012, will become chairman following the Tomorrow investment, while the current executive team, led by Andrea Tocco and Emily Silverstein as co-senior vice presidents, will continue to manage and operate the day-to-day business. Tomorrow is in an acquisitive mood: Earlier this month, the company brought in Julie Gilhart as chief development officer for the Tomorrow Group, and named her president of Tomorrow Consulting. As part of the deal, Gilhart’s eponymous company will become part of Tomorrow Consulting. Goods and Services works with emerging and established designers and brands, and specializes in sales management and brand strategy. Tomorrow said the partnership furthers its vision toFollow WWD on Twitter or become a fan on Facebook.
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