How Suzanne Somers Spun Sitcom Stardom Into a Fitness Empire With ThighMaster Device, ‘Somersize’ Diet Plan and RestoreLife Supplements
Suzanne Somers found fame starring on the ABC sitcom “Three’s Company,” but it was her affinity for fitness that made her a multimillionaire. Somers, who passed away on Sunday following a decades-long battle with breast cancer, revived her career by investing in and promoting the ThighMaster. In 2022, Somers revealed that she made more than $300,000,000 from the fitness device designed to exercise the hip adductors. “You have to have a passion about whatever you’re selling,” Somers said on the “Hollywood Raw” podcast. “It has to be a fit — I can’t sell baseball bats — but I wanted to keep my legs looking great for those Manolo Blahnik shoes. So there was a weird, kind of strange passion there.” While the ThighMaster is arguably Somers’ bestselling fitness venture, the actress also launched several wellness products including books, videotapes and supplements. Ahead, a look at how Somers’ amassed her health-focused fortune. Somers began promoting the ThighMaster in the ’90s Originally intended for use as a physical therapy device, the ThighMaster was invented in Sweden, but it was Somers who made it trendy following its introduction to the U.S. in the early ’90s. Somers and her husband, television host and producer Alan Hamel, decided toFollow WWD on Twitter or become a fan on Facebook.
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