Splurge-Worthy: Olivia von Halle’s New PureCash Collection Delivers the Finest Cashmere Pajamas to Lust After

If you purchase an independently reviewed product or service through a link on our website, WWD may receive an affiliate commission. The cozy season is here, which means it’s time to indulge in new, buttery soft loungewear for self-care nights and lazy Sunday mornings. Our recommendation: Olivia von Halle’s new PureCash collection, the label’s first 100-percent cashmere edit of four new, refined loungewear silhouettes for women with a minimalist style aesthetic seeking maximum comfort.  Years ago, as young lingerie market editor, whenever a fashion editorial or celebrity cover shoot called for rich, lavish robes or pajamas, I knew Olivia von Halle was — and still is — the right answer. Since the brand’s 2011 launch, its opulent printed silk pajamas sets were a hot commodity (especially when the silk pajama shirt trend reached peak popularity back in the mid-2010s), but so was its silk cashmere tracksuit, worn by trendsetters like Gigi and Bella Hadid, Rihanna, and Selena Gomez. Now, for the PureCash collection, Olivia von Halle stripped away the eye-catching, whimsical prints to highlight the elegance and luxury of simply stunning cashmere from Inner Mongolia. If you’re like us, you take your cashmere very seriously, and Inner Mongolia’s Grade A cashmere is as

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