James Charles Is Closing His Sisters Apparel Brand

Social media influencer James Charles took to TikTok to announce he is closing his Sisters Apparel brand. The 24-year-old TikTok star, best known for his beauty videos and his controversies, took to the platform with a video where he said, “Well, it’s official. Sisters Apparel is shutting down. This video is bittersweet for me to make, but it’s been a long time coming. Let’s talk about it.” Charles originally started Sisters Apparel in 2017. Fellow social media influencer Jeffree Star’s apparel distribution company Killer Merch used to distribute the Sisters Apparel line, but in 2019, Star and Charles had a widely publicized feud. Star lashed out at Charles in May after fellow influencer Tati Westbrook published a viral video making numerous allegations against Charles. Shortly after Charles and Star’s feud, Sisters Apparel also quietly disappeared off the Killer Merch website. By June of 2019, Sisters Apparel was back online with a six-piece capsule collection and a new distribution company, Mad Merch. That July, Charles also relaunched Sisters Apparel’s rainbow merchandise collection, which immediately sold out when it originally launched in June 2018 for Pride Month. In 2021, Charles also came under fire for sexual misconduct allegations involving messaging underage boys. Charles

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