Fern Mallis Shares Her Own New York Story at 92Y

NEW YORK — Fern Mallis celebrated her 71st birthday Tuesday night at 92Y here by answering questions instead of asking them. In a case of role reversal, Bevy Smith asked the “Fashion Icons With Fern Mallis” creator questions about her life. In her middle class neighborhood in Middle Basin in Brooklyn, doors didn’t have to be locked and children roamed freely. Mallis described her mother as “a Turkish Martha Stewart” and her father worked in the garment center where rolling racks covered the streets and “’garmento’ was not a bad word.” Named “Best Dressed” in the senior class at James Madison High School, Mallis said Chuck Schumer was in the halls when she was there. After a series of twists and turns in fashion and publicity on Seventh Avenue and beyond, Mallis joined the Council of Fashion Designers of America in 1991 as executive director, and helped create 7th on Sixth productions, the precursor to New York Fashion Week. After exiting the CFDA in 2010, she served as senior vice president of IMG until 2010. She now has her own consulting business. In-the-know about the behind-the-scenes side of fashion, as well as the business part, Mallis said she never bought into others’ suggestion

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