Martine Rose’s Rise From Cult Designer to Commercial Success

London-based Martine Rose has become a cult figure in men’s wear since launching her eponymous collection with a few shirts in 2007. She seamlessly blends tailoring with streetwear using quintessentially British youth culture references such as punk and rave movements that she blends with her Jamaican heritage to create an explosion of colors and textures — and a few eye-popping silhouettes such as wide-leg trousers and exaggerated button-down shirts. She’s also become known for her out-of-the-box fashion shows where she’s embraced everything from a South American market to a cul-de-sac in Camden Town. In recent years, she’s collaborated with Demna Gvasalia to create Balenciaga men’s wear and collaborated on popular capsules with Napapijri and Nike. Here, Rose talks about her upbringing, inspiration and what’s next. WWD: Where did you grow up and how did you get into fashion? Martine Rose: I grew up in London. My father is Jamaican and my mother is English and we had a big, extended family. I didn’t get into fashion until much later but my influence was very much my cousins and the music and the different tribes that were going on at that time. My older cousin was really into acid house and rave culture and I was

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