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Thursday, 28 September 2023

JCPenney Debuts ‘Abbott Elementary’ Fashion Collection Inspired by Teachers on the Hit Comedy Series

JCPenney has revealed its collaboration with the Emmy-winning ABC sitcom “Abbott Elementary,” which was created by Quinta Brunson. The exclusive collection is the result of a partnership between the retailer and Warner Bros. Discovery Global Consumer Products. The collection features apparel inspired by the teachers on the show and their individual quirky styles. Abbott Elementary Teacher’s Edition Volume 1 campaign. JCPenney wanted to create the collaboration to tap into the “Abbott Elementary” fandom and create a collection that catered to educators today as well as other customers who are craving more choice from their apparel, the company said. Abbott Elementary Teacher’s Edition Volume 1 campaign. Abbott Elementary Teacher’s Edition Volume 1 features 50 mix-and-match pieces. The majority of the pieces are under $100 and more than half of the pieces are under $50. The limited-edition line includes colorful, patterned and neutral sweaters, jackets, dresses, knitted tops and woven shirts for both men and women. “We are honored to partner with Warner Bros. Discovery on this new collection inspired by ‘Abbott Elementary,’ a show that reflects our own commitment to making every day and every dollar count for teachers and essential role models who show up for their communities,” said JCPenney chief merchandising officer Michelle Wlazlo

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