Faith Connexion, Koché and Feng Chen Wang Reimagine Converse Archives in New Collaboration

LONDON – Converse is working with three women’s wear designers on the brand’s latest collaborative project, Reimagined. Koché, Feng Chen Wang and Faith Connexion have each designed a capsule collection of apparel, footwear and accessories, which will launch on April 26, WWD has learned. “We’ve tapped their expertise with clothing and accessories to push the bounds of our product offering and showcase new capabilities in these categories,” said Darryl Jackson, apparel director of Converse. For the capsules, the designers have reimagined a classic Converse silhouette and looked to the brand’s archive for inspiration. Koché’s seven-piece collection has been paired with the brand’s Jack Purcell low-top sneaker, ballet flats and Converse’s Mary Jane sneakers. Pieces include a polo dress with a multi-patterned skirt and a brown camo tracksuit. Designer Christelle Kocher of Koché said she wanted to keep Converse’s sporty elements, yet inject some of Koché’s femininity into the designs. “I played with codes of sports dressing and gave them a twist. I integrated some strong elements of the Koché vocabulary as well. Some pieces are very feminine with lace for example, but other pieces are unisex and can be worn with the same energy.” Founder Maria Buccelati from Faith Connexion focused on utility, “using our recognizable

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from WWDWWD http://bit.ly/2Zs3zTE