Moda Operandi Releases Its First-Ever Runway Report

Today Moda is unlocking consumer trend data from its designer trunk shows in the release of its “Moda Runway Report.” The multi-brand luxury retailer began first as an e-commerce platform with the mission of granting luxury shoppers first access to designer collections straight from the runway, but since opened boutique locations to service its luxury clients. The runway report will glean data from Moda’s luxury fashion consumer, aiming to forecast “next season’s fashion trends, shopping behaviors, and geo patterns,” as Ganesh Srivats, chief executive officer of Moda Operandi said in a statement. At Moda Operandi, inventory buying is segmented into two core areas: “boutique” orders (traditional assortments which may be replenished based off of trunk show success) and “trunk show” orders (whereby purchase orders are written after the close of a given trunk show, stocking inventory according to consumer demand, or “pre-orders”). Of over 120 trunk shows for that season, Moda reported its findings in its first runway report across product categories and through website search data. Macro trend searches included those terms on the rise: “tie dye,” “headbands,” “trench,” “feathers,” and “pearl;” and those on the decline: “velvet,” “sequins,” “leopard,” and “corsets.” Moda Operandi’s first-ever runway report, shoe predictions.  Courtesy Image Inventory is guided by

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