As CBD Beauty Items Hit Shopping Carts, Agencies Tighten the Reins

The mainstreaming of CBD beauty products like lip balm, face serums and soaps containing the hemp extract cannabidiol has seen great demand from consumers, but little oversight from governing bodies.   The 2018 Farm Bill in December, which removed hemp from the list of drugs under the Controlled Substances Act, set the stage for the widespread commercialization of hemp-derived products, but it left a lot unknown. Then last month, the U.S. Patent and Trademark Office joined the fray. As applications rolled in to trademark CBD products, the agency issued guidance saying that marks can qualify for federal trademark protection if they are legally used in commerce. But it isn’t just about the Controlled Substances Act, the office said —  it also means that the Food and Drug Administration, which implements the Food, Drug and Cosmetic Act, might need to provide some answers.  In the meantime, brands have been charging ahead. Cannuka, which makes skin-care products with CBD and manuka honey, launched at Ulta Beauty stores in March. The luxury CBD beauty brand Saint Jane now sells something called Microdose Lip gloss, which is made of ingredients including CBD and chamomile extract. Since the PTO’s guidance on May 2, a few hundred trademark

Follow WWD on Twitter or become a fan on Facebook.

Read More...

from WWDWWD http://bit.ly/2x9LBZ5