EXCLUSIVE: Sofia Richie to Unveil Fashion Label
Sofia Richie is ready to flex her design chops. Richie, the famous daughter of singer Lionel Richie and designer Diane Alexander, is preparing to unveil a fashion label of her own. The line, named Sofia Stone, marks her design debut. The collection is slated for a summer launch on Aug. 30, six days after Richie turns 21. “I finally feel like I’m at the point in my life where I have so many creative ideas that I want to share and I’m bottled up,” Richie said. “Over the years, buying so many clothes and seeing what I liked and didn’t like and being in the modeling industry, I was around so many designers and I always took notes and tips from them. It came easily and I knew all the little things I wanted and didn’t want.” Sofia Stone by Sofia Richie and LA Collective. Courtesy Image For Sofia Stone, Richie teamed with LA Collective, the fashion platform founded by Karl and Jaynee Singer that partners with celebrities and influencers on design collaborations. Sofia Stone will debut with 12 pieces, all of which are priced under $80. The collection is a mix of bodysuits, crop tops, velvet high-waisted pants and suits. “A funny trick that I didFollow WWD on Twitter or become a fan on Facebook.
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