Liam Gallagher’s Pretty Green Now in Hands of Bankruptcy Administrators
LONDON — Liam Gallagher’s men’s fashion brand Pretty Green is now in the hands of bankruptcy administrators, and what a fitting moment for it to have collapsed: A symbol of Cool Britannia, Gallagher and his company have failed just as Brexit-wracked Britain has become uncool. Moorfields Advisory confirmed in a statement that they have taken over as administrators of Pretty Green Ltd. and Pretty Green Group Ltd., and are now managing the companies’ affairs, business and property. It said all stores and leased departments would continue trading until further notice. Moorfields Advisory said it is continuing to look for a buyer for all, or part of the business. Simon Thomas, partner at Moorfields, said: “We continue to work closely with Pretty Green’s management and its advisers. Following a period of marketing, the brand attracted a large amount of interest, so we remain hopeful a deal can be done. We have informed employees about the process and will continue to keep them updated on developments. “The brand has a strong following, and it is unfortunate that, similar to many other retailers who rely on concessions, they have suffered as a consequence of larger department store insolvencies,” he said. Thomas added that the brand had experiencedFollow WWD on Twitter or become a fan on Facebook.
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