China Beckons: WWD Launching New China Edition in Ongoing International Push

Building on its long-established international reach, WWD is launching a new edition — WWD China — to track the country’s continuing transformation from global factory to fashion and luxury powerhouse. Produced in partnership with China Mind Next, WWD China will include original content, on-the-ground reporting and syndicated WWD features all brought to life digitally, through events and in select print editions starting Aug. 1, under a licensing deal with WWD parent Penske Media Corp. This is WWD’s second international edition — WWD Japan was founded in 1979 — and marks an increasing push to break news and deliver deep analysis and trend spotting for a global audience. As part of that effort, Miles Socha will return to Paris to take on the new role of editor, international, overseeing bureaus in Paris, Milan, London and Beijing and bolstering WWD’s senior editorial coverage across the world. James Fallon, editorial director of WWD and Fairchild Media, a division of PMC, said: “Our new partnership in China furthers our commitment to covering the world’s major economies and markets, while giving readers access to WWD’s unparalleled editorial content and unrivaled events. “Our mission to expand our coverage of global news and analysis is further demonstrated by the decision to create

Follow WWD on Twitter or become a fan on Facebook.

Read More...

from WWDWWD http://bit.ly/2HHApZE