EXCLUSIVE: Alessandro Michele on Gucci’s Cruise 2020 Collection, Freedom and Social Media

ROME — Alessandro Michele is speaking up. The designer’s Gucci Cruise 2020 collection to be shown on Tuesday evening at the Capitolini Museums in Rome is a “hymn to freedom” that will allow him to express his belief in the idea of self-determination and gender equality. Michele is empowering freedom of expression and, in particular, freedom of choice, supporting sexual and reproductive health and rights, illustrating this concept with the feminist slogan “My body my choice” on some of the men’s and women’s pieces, as well as on a Chime for Change T-shirt, or embroidering an image of the female reproductive system on a gown — embellished with flowers. Some looks also display the date May 22, 1978, the day the Italian law for the social protection of motherhood and legal abortion took effect. In terms of style, the designer winks to the seventies—a crucial time for the women’s liberation movement. The Chime for Change gender equality campaign was launched earlier this year, but Michele and Gucci have been committed to supporting the issue for the last five years. To wit, Chime for Change has already funded more than 825,000 euros in projects for reproductive and maternal health in countries ranging from Afghanistan

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from WWDWWD http://bit.ly/2W7uQg2